Advertising media
Our advertising spaces support your POSitive word-of-mouth advertising in your region
Advertising media
Our advertising spaces support your POSitive word-of-mouth advertising in your region
Our positive advertising media at a glance:
CashposTER | Mobilposter | Packingposter | Shoppingposter | Floorposter
CasHposter
on checkout divider
CasHposter
The CashPOSter on the conveyor belt
Striking eye-catcher with an individual advertising message!
The original from POS Marketing!
Which item is picked up at the checkout by almost 100% of all supermarket customers?
(a) A shopping bag
(b) A packet of chewing gum
(c) A checkout divider
In fact, it’s the checkout divider. Its function is to separate the purchases of two customers on the checkout conveyor belt. As an everyday object, it may appear quite neutral, but as an advertising medium it is extremely sophisticated and a strong source of inspiration! The fact that almost every paying customer picks it up means the checkout divider is the perfect way to convey your advertising message! In addition to the direct regional reference, the Cash Poster scores points for its extremely low wastage due to its absolute visibility and feel: the customer has to reach for your advertising message by themselves – visibility guaranteed!
Mobilposter
on the shopping trolley
Mobilposter
The mobile POSter on the shopping trolley
Let’s rock and roll!
From the back, from the front! Simply unmissable – the mobile poster on the shopping trolley
There is always something going on in a supermarket. Every day you meet a large number of people there. In a month, a hypermarket can easily match the number of visitors to a football stadium. The average customer spends about 30-40 minutes there per shopping trip, 3-4 times a week. Usually, they always have one thing with them at all times and for the entire time they’re in the store: a shopping trolley. The MobilPOSter is located on both sides at the front of the shopping trolley. Showing off your business here with an advertising message gives you an unbeatable advantage as a business person: eye contact! The MobilPOSter on the shopping trolley generates up to 200 advertising contact opportunities per shopping trolley and customer per purchase. Flip through? Throw away? Not a chance! Customers notice the MobilPOSter every time they place an item in the shopping trolley! This high number of conscious and unconscious eye contacts anchors your advertising message in the subconscious of the customer who is ready to buy and is therefore always on hand.
Packingposter
in the packing area
Packingposter
The PackingPOSter at the checkout desk
The reminder at the checkout desk – give customers your message on their way out!
With the PackingPOSter in the packing area at the checkout desk, you can pick up (new) customers again as they finish their shopping. Become their problem solver and give them your company message on their way out. Years of experience show that it works! Whether in a pharmacy, car repair workshop, hairdresser or lawyer’s office – through the automatic and continuous perception of the advertising message of every supermarket customer ready to buy, you can decisively influence the future shopping behaviour of your (new) customers and in this way be one step ahead of the competition.
Shoppingposter
on the shopping trolley
Shoppingposter
The ShoppingPOSter on the shopping trolley
The megapuzzle on wheels!
We’re out there giving it our all! The megapuzzle on wheels turns the shopping centre into a marketing playground for your company! The ShoppingPOSter on the sides of the shopping trolley can be combined to create your own striking advertising banner, visible from 100 to even 400 metres! Thousands of customers put the megapuzzle together again and again every day. Active, exciting, attention-grabbing and an ideal addition to the MobilPOSter! Design your own extraordinary shopping trolley fleet together with the graphic team from POS Marketing and send your advertising message into the race at one of the most highly frequented locations in your region.
Floorposter
underfoot
Floorposter
The FloorPOSter underfoot
Exclusive – Targeted – Lively
Together with your personal account manager, we will find exactly the area in the supermarket in the best advertising spot that appeals to your target group the most, and turn it into an absolutely unmissable presentation area for your product with the exclusive FloorPOSter. Unique advertising position guaranteed. In today’s increasingly stimulus-flooded world, the FloorPOSter is a fresh, highly visible advertising medium with the highest communication quality. The FloorPOSter can be booked in all Interspar and selected Eurospar supermarkets.
Our service package
Collaboration with the POS Marketing team: as uncomplicated as possible for you as a business person!
This is our full service package:
1. A strong field sales force! One of our experienced marketing sales professionals will visit you as your personal contact person directly on site if you wish, because your time is precious. Together we will discuss your marketing strategy and advise you on choosing the best location for your campaign.
2. Benefit from our team of trained graphic designers! Our creative graphic designers implement your wishes conceptually and graphically. Thanks to decades of experience, we know how to design striking media in supermarkets in an eye-catching and effective way.
3. Feedback welcomed! After your advertising medium has been designed, your contact person will visit your office to present the finished design to you and to take any requested change into account. Only after your approval will it go into production.
4. The approved design then goes into production and is installed in the desired supermarket(s).
5. For a perfect appearance! The POS Marketing maintenance team looks after this at regular intervals. The maintenance and monitoring of your booked advertising at set intervals is a matter of course for us and rounds off our full service package professionally.
Collaboration with the POS Marketing team: as uncomplicated as possible for you as a business person!
This is our full service package:
1. A strong field sales force! One of our experienced marketing sales professionals will visit you as your personal contact person directly on site if you wish, because your time is precious. Together we will discuss your marketing strategy and advise you on choosing the best location for your campaign.
2. Benefit from our team of trained graphic designers! Our creative graphic designers implement your wishes conceptually and graphically. Thanks to decades of experience, we know how to design striking media in supermarkets in an eye-catching and effective way.
3. Feedback welcomed! After your advertising medium has been designed, your contact person will visit your office to present the finished design to you and to take any requested change into account. Only after your approval will it go into production.
4. The approved design then goes into production and is installed in the desired supermarket(s).
5. For a perfect appearance! The POS Marketing maintenance team looks after this at regular intervals. The maintenance and monitoring of your booked advertising at set intervals is a matter of course for us and rounds off our full service package professionally.
